Kenshoo Integrates with CitrusAd’s open API to Expand Global Retail Media Offering!

by Richard Byrne Reilly, Venture Beat

“That’s the deal with predictive marketing software provider Kenshoo, which announced today that it had bought Kenshoo Apps, a SaaS-centric software maker that powers social media campaigns on Facebook, Twitter, and Instagram, among others. Kenshoo Apps works closely with mobile app and game developers.”

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