Challenges Launch large scale campaigns and manage and optimize them across a variety of platforms simultaneously Pull custom reporting by market Identify campaign needs on a market level across platforms Solutions Leveraged Kenshoo Editor for campaign uploads, optimizations, and updates Streamlined reporting using Kenshoo Scheduled Reports Monitored campaign performance and identified areas of improvement using Advanced Search Results 50% increase in efficiency 53% increase in conversions 27% decrease in cost-per-conversion